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MAC Cosmetics cover
MAC Cosmetics
BeautyEst. 1984

MAC Cosmetics

"All Ages, All Races, All Genders"

Founded
1984
Origin
Toronto, Canada
Founders
Frank Toskan & Frank Angelo
UAE Since
2000s

The Brand Story

Origins

MAC Cosmetics was born backstage. In 1984, Frank Toskan — a makeup artist and photographer — and Frank Angelo — a salon owner — were frustrated that existing makeup didn't photograph well under studio lighting. Working from Angelo's kitchen in Toronto, they began mixing their own formulas, creating products that looked flawless on camera. They sold their first products directly to models, photographers, and makeup artists from a single counter in a Toronto department store. Word spread through the fashion industry like wildfire — MAC's products were genuinely different, and the pros knew it.

Growth & Global Expansion

MAC's reputation spread from backstage to mainstream, and Estée Lauder acquired the brand in 1998. Today, MAC is the #1 professional makeup brand in the world, sold in over 120 countries with 500+ standalone stores. MAC's shade range is legendary — the brand was one of the first to offer foundation in 60+ shades, long before 'inclusive beauty' became an industry buzzword. Celebrity collaborations with Rihanna, Lady Gaga, and Selena have created some of the most sought-after limited editions in beauty history. MAC's Viva Glam lipstick line has raised over $500 million for HIV/AIDS causes.

Presence in UAE & GCC

MAC has a commanding presence in UAE beauty retail, with counters in every major department store and standalone boutiques in Dubai Mall, Mall of the Emirates, and Abu Dhabi Mall. The brand is a staple for UAE makeup artists and beauty influencers. MAC's UAE stores offer exclusive Middle East collections and shades curated for the region's diverse skin tones. The brand's free in-store makeup services and masterclasses are hugely popular, especially before Eid and wedding season.

Why Shop Here

MAC is the gold standard of professional makeup. Their Studio Fix foundation is one of the best-selling foundations in the world, available in 60+ shades. Ruby Woo lipstick is the most iconic red lip in beauty history. MAC's products are formulated to last through UAE's heat and humidity. For UAE shoppers, MAC.ae offers free shipping, samples with every order, and access to limited-edition collections. Their Back to MAC recycling program gives you a free lipstick when you return 6 empty containers.

Key Milestones

84
1984

Founded in a Toronto kitchen by two Franks frustrated with studio makeup

94
1994

Launches Viva Glam lipstick — raises $500M+ for HIV/AIDS

98
1998

Estée Lauder acquires MAC, taking it global

10
2010

Becomes world's #1 prestige makeup brand

23
2023

Available in 120+ countries with 500+ standalone stores

💡 Did You Know?

MAC's Ruby Woo lipstick is the best-selling lipstick in the world — one tube is sold every 2 seconds globally. The shade was originally created in 1999 and has never been discontinued. It's been worn by everyone from Rihanna to the Duchess of Cambridge.

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